Principles

At Strength India, we produce unparalleled opportunities designed for women and embrace the necessary challenge to provide critical support through identified pillars of influence.

Strength India works on three levels.

1) Family and Community
The family unit and community politics exercise significant power over the lives of women in India. Families and communities often fail to recognize the value individual dreams and pursuits, even though the benefits may seem obvious to an external third-party. Strength India participates in direct outreach within communities to help families understand why their daughters want to try healthy new things– whether it’s learning to draw, getting a job, or joining the neighborhood football team.

Strength India performs direct outreach within communities to help families understand why their daughters want to try new things– whether it’s learning to draw, getting a job, or joining the neighborhood football team.

2) Local Institutions
As a result of social constrictions, girls often need extra encouragement or permissions to participate in activities. Particularly during critical teenage years, simply providing opportunities is not enough to inspire many girls to buck the status quo (or convince families that such things are important or safe).

That’s why Strength India takes the necessary additional steps to integrate new concepts into familiar aspects of girls’ lives (for example, anchoring our Active Spaces through local schools). Strength India ensures diverse, girl-inclusive local options everywhere we work.

3) Personal Experience
Above all, Strength India believes that empowerment comes from the inside. That’s why we engage women in long-term conversations (both one-on-one and within group settings) about how girls actually want to live their lives. Strength India encourages girls to participate in the opportunities around them while connecting them with the real-life role models and practical resources necessary to achieve their dreams.

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